Valid (formerly Validated), the AI-enabled ad agency revolutionizing digital advertising, is pleased to announce the closing of a $5.5M seed round led by Canaan Partners. This latest funding round, which brings Valid's total funding to $7.3M, includes participation from existing investors Neo and JVentures, and many key individuals including Steve Huffman (CEO of Reddit) and Scott Banister (inventor of search ads).
With this investment, we’re accelerating our journey to build the ad agency of the future.
True Potential of Advertising Remains Untapped
You should be running digital ads. The world’s largest companies run ads, the fastest growing companies run ads. Two percent of the US GDP goes towards ads. Dial in your ads just right, and scale infinitely.
From this promise has emerged the wild ecosystem of adtech. This disjointed collection of tools does little to make digital advertising actually accessible and effective for business; ads still require an incredible amount of expertise and sheer labor to operate. Consequently, advertisers are forced resort to the traditional experts of the domain: ad agencies. Today, 80% of advertising dollars are spent through agencies.
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The deficiencies of agencies are well known. They’re bloated, slow, and inefficient. Startup costs are high and performance is middling. Their go-to tool is labor, doing virtually nothing to employ the emergent technologies that can yield the incredible power of truly performant digital advertising.
It's time for a new kind of ad agency – one that embraces technology, embodies efficiency, and makes ROAS its north star.
Enter Valid
We are building the first AI-native ad agency. Valid delivers ever-positive returns on our customers’ ad spend, handling everything from attribution through ad delivery.
What Valid does today
In just a few months since launch, Valid has already unlocked millions of dollars in revenue for dozens of mobile apps, B2B SaaS, and e-commerce customers, enabling them to:
• Go from TestFlight → 200k users
• Improved from 0 → more than 2x ROAS
• Reduce CAC by 80%
And this is just the beginning.
• Go from TestFlight → 200k users
• Improved from 0 → more than 2x ROAS
• Reduce CAC by 80%
And this is just the beginning.
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The infinitely scalable ad agency
Valid will be around for 100 years. Ad agencies have ushered through the advent of every major shift in advertising. And now, Valid is pushing the frontier of the most significant improvement to date – unifying advertising with AI.
Unlike previous eras, we are not constrained by human bandwidth. We are creating a world where ads are truly accessible to all. With Valid, your corner store will have just as effective an ad strategy as Nike.
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Join us
This funding round will accelerate Valid's mission to make sophisticated advertising accessible to businesses of all sizes. We're actively expanding our team across engineering, AI, and marketing in pursuit of our mission to build the ad agency you actually want.
• Become a client: Visit valid.co to get started
• Career opportunities: Check out valid.co/careers
• Career opportunities: Check out valid.co/careers
The future of advertising is Valid.
